DALLAS – December 6, 2024 – The Dallas Men’s Show, January 25-27, will be reimagined and is expanding its temporary exhibits into a 60,000 square foot hall in the Market Hall building. The Dallas Men’s Show, with a preview day on January 24 from 12 – 6 pm, will be part of Dallas Fashion Week, with multiple apparel and accessories markets taking place over 7 days.
Complementing the venue of temporary exhibits are permanent showrooms open on multiple floors of the World Trade Center building next door, with shuttles providing continuous service between the venues as well as pedestrian access via a crosswalk between buildings, and complimentary valet parking at Market Hall.
The Dallas Men’s Show has tripled in size over the last five years and for January 2025 will include hundreds of brands. The show has long presented leading brands in classic suiting, luxury and tailored, business, casual wear, and fashion accessories. Recent additions to the show include outdoor lifestyle, sportswear, golf, contemporary, footwear, and men’s gifts. The result is the only men’s show in North America presenting a complete lifestyle assortment in one trade event.
“We can’t wait for our buyers and exhibitors to experience the reimagined Dallas Men’s Show!” said Cindy Morris, president and CEO of Dallas Market Center. “Retailers can discover new trends and make meaningful connections with even more exhibitors during a week of events concluding with the Dallas Men’s Show.”
The dates of the January 2025 show are timed to be adjacent to other Dallas fashion markets, creating the opportunity for buyers to shop additional categories and for exhibitors to connect with more new accounts. The Women’s Apparel & Accessories Market and KidsWorld take place January 21-24; WESA’s International Western/English Apparel & Equipment Market is January 22-25; and the AETA International Trade Show for the business of English riding and lifestyle takes place January
22-25. These events take place in the World Trade Center.
Along with an expanding number of exhibiting brands, the show has expanded its attendance to welcome buyers from coast to coast representing top menswear retailers. From Naples, Florida to Minneapolis, Minnesota to Seattle, Washington, more top men’s retailers are choosing the Dallas Men’s Show because of its selection, convenience, hospitality, and commitment to supporting independent retail.
The Market Hall show floor will also include hospitality stations, comfortable seating areas, WiFi, food options, and the fashion show stage and runway for the iconic Men’s Show Party.
New & Notable Brands
The reimagined January show will feature a new venue for temporary exhibits, the mid-century designed Market Hall. Flooded with natural light, a 60,000 square foot hall will include a dramatically expanded show floor featuring best-selling and trending brands across multiple categories, including Casual/ Sportswear, Luxury and Tailored Clothing, Outdoor & Lifestyle, Golf, Contemporary, Footwear, Fashion Accessories, and Gifts.
Exhibitors in Casual/Sportswear include Alan Paine Knitwear, David Donahue, Eterna, Hiltl, Jack Victor,
Meyer, Robert Barakett, Scott Barber, and others. Brands exhibiting for the Luxury and Tailored Clothing category include Billy Reid, Italo Ferretti, Lubiam, Luchiano Visconti, Paul Betenly, PT Torino, Robert Talbott, Tuscany & Company, and Zanella.
Outdoor Lifestyle and Golf exhibitors include Dubarry of Ireland, Duck Camp, Filson, Madison Creek Outfitters, Marmot, Pendleton, and Tom Beckbe, Cowboy Country Club, Criquet, Dunning Golf & Lifestyle, Mizzen + Main, Sunday Swagger, Tasc Performance, and Turtleson. Contemporary exhibitors will be Rye 51, Paige, Dl 1961, Mavi, Rails, and Liverpool Los Angeles.
Footwear exhibitors will include Wolf and Shepherd, Allen Edmonds, Magnanni, Milwaukee Boot Co., Olukai, and Fluchos. Gift & Accessories, a growing category in Dallas, will feature Fulton & Roark, Goorin Brothers, Pampeano, Raen Optics, and Smathers & Branson.
In addition to temporary exhibitors in Market Hall the permanent men’s showrooms located on the 7th, 13th, 14th, and 15th floors of the World Trade Center will continue to present brands including Barbour, Hagen, Horn Legend, Jack Victor, Johnnie-O, Mauritius, Peerless, Southern Marsh, True Grit, Tommy Bahama, VUORI, and dozens of others. The 10th floor is debuting new, permanent showrooms of Western wear with great brands such as Levi Strauss & Co., Red Dirt Hat Company, Sendero Provisions Co., Staunch Traditional Outfitters, and Tecovas.
Reps On the Runway
Brand representatives will take the spotlight as they showcase their own collection on the runway. Each rep will be accompanied by two professional models, also dressed in the brand’s newest designs.
Events and Hospitalities
Buyers at the reimagined Dallas Men’s Show will have many events and hospitalities to enjoy throughout the duration of the market. Happening daily is the Dallas Men’s Pickleball Club at Market Hall Main Hall Saturday-Monday, an Espresso Coffee Bar at Market Hall Main Hall Saturday – Monday, 8 - 10 a.m., and a Coffee Bar in WTC 7 Lounge Saturday – Monday, 8 – 10 a.m.. A full list of events can be found at https://dallasmarketcenter.com/markets/market-events.aspx?m=1704.
Friday, January 24
- Noon - 6 p.m. | Preview Day – Market Hall Main Hall
- Experience the trends first at the Dallas Men’s Show Preview Day!
- Noon– 2:30 p.m. | Welcome Drink Carts – Market Hall Main Hall
- Enjoy a drink from the rolling cocktail cart while you roam.
- 2:30 – 5 p.m. | Tito's Lonestar Lemonade – Market Hall Main Hall
- Enjoy an afternoon beverage of Tito's Lonestar Lemonade in Market Hall before seeing trending looks and fresh styles!
- ·10 a.m. – Noon | Bloody Mary Round Up – Market Hall Main Hall
- Stop by the custom bloody Mary bar to sip while you explore new styles from new exhibitors!
- 1 p.m. | MR Trends Panel: Threads of Thought – Market Hall Main Hall – Main Stage
- Join us for a discussion with MR Magazine and dive into emerging trends for 2025, and the growing impact of "better brands" on the modern wardrobe. Grab complimentary lunch and join the conversation!
- 2 – 4 p.m. | Wild West Old-Fashioneds <– Market Hall Main Hall
- Enjoy a complimentary Old-Fashioned before you explore everything Market Hall has to offer!
- ·5:30 p.m. | Men's Pre-Fashion Show Party - Market Hall Main Hall
Join us at 5:30 before the fashion show for complimentary cocktails, music, and a hand-rolled cigar. - Join us at 5:30 before the fashion show for complimentary cocktails, music, and a hand-rolled cigar.
- ·6 p.m. | The Dallas Men's Fashion Show – Market Hall Main Hall
Get inspired by the most stylish looks of the season and learn where to source them for the next day! - Get inspired by the most stylish looks of the season and learn where to source them for the next day!
- Sunday, January 26
- 10 a.m. - Noon | Cowboy's Cinnablend & Refresher – Market Hall Main Hall
- Enjoy a refreshing beverage and discover trending looks!
- Noon – 1 p.m. | Texas Pretzel & Pour – Market Hall Main Hall
- Snack on soft pretzels and enjoy a cold one before you find your new favorite styles.
- 2 – 4 p.m. |Cactus Blossom Margarita – Market Hall Main Hall
- Brighten your afternoon with a Cactus Blossom Margarita.
- 3 – 5 p.m. | Dallas Men's Show Tailgate Party – Market Hall Main Hall
- Take a break and watch the big game with great food and refreshing beverages.
- Monday, January 27
- ·<10 a.m. – Noon | Bloody Mary Round Up – Market Hall Main Hall
- Stop by the custom bloody Mary bar to sip while you explore new styles from new exhibitors!
- 1 – 3 p.m. | Coffee Pick-Me-Up – Market Hall Main Hall
- Enjoy a complimentary coffee to power through your afternoon!
Spark Magazine: Winter Issue More than 50,000 customers receive the winter issue of Spark magazine, the stylish pre-market publication highlighting trends, what’s new inside the market center, and insights from makers and influencers. For January, the cover features new and trending men’s apparel and accessories that can be sourced at the reimagined Dallas Men’s Show. Additional content focuses on tabletop and gift items, a trip to the Hill Country for inspiration, and hot tips for eating and drinking while in Dallas. The magazine is also available on the website.
Unmatched Hotel Offers
Dallas Market Center partner hotels are offering new, lower rates to support buyer travel budgets. Dozens of hotels, many within walking distance of the campus, are offering updated rates as low as $144. Rates valid until 2 weeks prior to Market, based on availability and are subject to change at any time so please reach out to Market Travel online or by calling 214-744-7444.
For upcoming markets, visit the Dallas Market Center website and download the Dallas Market Center mobile app. Also, keep up-to-date on all information by visiting Dallas Market Center on Facebook, Instagra.m., and the Dallas Market Center website.
About Dallas Market Center
Dallas Market Center is a global business-to-business trade center and the leading wholesale marketplace in North America connecting retailers and interior designers with top manufacturers in apparel, accessories, and footwear, gifts, home décor, holiday/floral, and lighting. Inside its dynamic, five million square foot campus, nearly 200,000 customers from all 50 states and 85 countries seek industry trends, business education and new products from exhibitors throughout the year via dominant trade events for gift, home décor, holiday and floral; the largest apparel, accessories and footwear markets featuring the latest styles from East Coast and West Coast designers; the largest residential lighting trade event in North America and the largest and most successful open-daily design center. To make plans for upcoming markets, visit the Dallas Market Center website and download the Dallas Market Center App. Also, keep up-to-date on all information by visiting Dallas Market Center on Facebook, and Instagram..
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