Discover the latest trends and top brands in English riding supplies and lifestyle including apparel, accessories, and equipment as well as lifestyle resources such as gifts and home décor at the prestigious American Equestrian Trade Association (AETA) International Trade Show. Pre-register to join us at the premier global trade event to explore what's new and noteworthy in equestrian offerings and experience the best of the English industry.
Wed, Jan 22 | ||
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Western Morning VibesEvent Time: 08:30 AM - 10:30 AM |
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Event Location: WTC 1 - Atrium
Kick off your day with live country music from Olivia Harms!
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DMC Live Podcast StudioEvent Time: 09:30 AM - 10:30 AM |
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Event Location: WTC 10th Floor
Stop by WTC 10 and listen in on a live taping of leading Apparel, Western & English podcasts!
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Cowboy Parlor - Boot ShineEvent Time: 10:00 AM - 04:00 PM |
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Event Location: WTC 10 - Atrium
Stop by the Cowboy Parlor to get your boots shined by Eyes Down Here Shoe Shine. Check out our Western & English apparel on the 10th floor while you're there!
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Grand Opening Party - WTC 10 Western & EnglishEvent Time: 10:00 AM - 12:00 PM |
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Event Location: WTC 10th Floor
Join Dallas Market Center and help celebrate the 10th-floor World Trade Center expansion featuring a wide array of prominent Western and English brands in the newly imagined space. Enjoy refreshing drinks, delicious bites, and exciting giveaways. Take home great swag, including a custom-designed horseshoe, bringing luck to the WESA and AETA shows, compliments of Dallas Market Center.
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Western Workshop: Charlie1Horse Hat BarEvent Time: 02:00 PM - 05:00 PM |
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Event Location: WTC 14 - Atrium
Provided by Hat Co. | Charlie1Horse (WTC 14547)
Mosey on over to the 14th floor and customize Charlie1Horse's brand new hat while you explore Western resources!
Limited availability for the first 75 retailers in line!
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Fashion Feature: A Retail ConversationEvent Time: 02:00 PM - 03:00 PM |
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Event Location: WTC 10 - Atrium
Join us for an informative spotlight on demystifying the power of artificial intelligence (AI) for small business owners. During this Fashion Feature, The Gerson Companies will dive into how AI can transform your retail business, making it more efficient, data-driven, and competitive—without the need for a huge tech budget or complex systems. They will provide AI solutions that streamline operations, enhance customer engagement, and drive sales. Whether you're just starting to explore AI or looking for practical ways to integrate it into your business strategy, this event will help you understand the latest innovations and trends that are making a difference for retailers across the country.
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Western & English Pre-Show PartyEvent Time: 05:00 PM - 06:00 PM |
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Event Location: WTC 1 - Atrium
Enjoy complimentary cocktails and music before you take your seats for the Western and English fashion show.
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Western & English Fashion ShowEvent Time: 06:00 PM - 07:00 PM |
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Event Location: WTC 1 - Atrium
Join us for an evening on the runway as we showcase the newest trends and styles in Western & English. Get inspired and source the looks from WTC 10, 11, and 14 the next day.
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AETA Night of Networking - Ticketed EventEvent Time: 07:00 PM |
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Event Location: WTC 1 - Cafeteria
Enjoy a night of networking with AETA industry professionals over dinner. Pricing: There will be a limited number of tickets available at the door.
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Thu, Jan 23 | ||
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Western Morning VibesEvent Time: 08:30 AM - 10:30 AM |
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Event Location: WTC 1 - Atrium
Kick off your day with live country music from Olivia Harms!
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DMC Live Podcast StudioEvent Time: 09:30 AM - 10:30 AM |
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Event Location: WTC 10th Floor
Stop by WTC 10 and listen in on a live taping of leading Apparel, Western & English podcasts!
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Cowboy Parlor - Boot ShineEvent Time: 10:00 AM - 04:00 PM |
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Event Location: WTC 10 - Atrium
Stop by the Cowboy Parlor to get your boots shined by Eyes Down Here Shoe Shine. Check out our Western & English apparel on the 10th floor while you're there!
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Western WorkshopEvent Time: 02:00 PM - 05:00 PM |
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Event Location: WTC 10th Floor
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Dallas Market Center Western PartyEvent Time: 06:00 PM - 08:00 PM |
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Event Location: WTC 1 - Atrium
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Fri, Jan 24 | ||
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Western Morning VibesEvent Time: 08:30 AM - 10:30 AM |
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Event Location: WTC 1 - Atrium
Kick off your day with live country music from Olivia Harms!
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DMC Live Podcast StudioEvent Time: 09:30 AM - 10:30 AM |
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Event Location: WTC 10th Floor
Stop by WTC 10 and listen in on a live taping of leading Apparel, Western & English podcasts!
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Cowboy Parlor - Boot ShineEvent Time: 10:00 AM - 04:00 PM |
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Event Location: WTC 10 - Atrium
Stop by the Cowboy Parlor to get your boots shined by Eyes Down Here Shoe Shine. Check out our Western & English apparel on the 10th floor while you're there!
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Sat, Jan 25 | ||
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AETA Blue Ribbon BreakfastEvent Time: 09:30 AM |
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Event Location: WTC 10 - Atrium
Join us for the American Equestrian Trade Association International Trade Show complimentary breakfast and explore the best English brands in the industry.
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Cowboy Parlor - Boot ShineEvent Time: 10:00 AM - 03:00 PM |
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Event Location: WTC 10 - Atrium
Stop by the Cowboy Parlor to get your boots shined by Eyes Down Here Shoe Shine. Check out our Western & English apparel on the 10th floor while you're there!
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